LM FIT | Logo Design

Leisha Mulvey is a fitness blogger/personal trainer based in Birmingham, England. Her blogs revolve around sharing tips, experiences, and knowledge related to creating a balanced healthy lifestyle. 

Boutiq was to tasked to design a logo for Leisha. The logo centers on the initials of her name. The letters L and M are broken down to it's most distinctive and basic form, invoking a sense of elegance and minimalism.