Salmoni Ink | Brand Identity Design

Ink making has been a very serious business for centuries. Evidence of the successful longevity of ancient inks is present today in Neolithic cave paintings, which are still being studied today. 

Salmoni is a boutique brand that focuses on reviving the art of handmade ink. Offering high quality handcrafted ink for calligraphy, lettering and typography enthusiasts, an identity system was needed to reinforce the brand's image of offering high quality ink.

An emblem was needed to represent the brand in case the full logo wasn't an option.

The name was typed out using a boutique typeface to represents the brand's quality products and elegance.